My search naturally began with a simple Google search: "best coffee shops in denver." From there I crafted my list of must-try spots, then took that list to Instagram!
Why Instagram, you might ask? Why didn't I stop at my Google search list and head out to my first location?
Well the answer is simple: a company's Instagram feed paints a broader picture of that brand than a website or Google listing. You can visually experience their passion, creativity and even get a sneak peek at their menu items! Below I have listed out the top 3 shops whose Instagram feeds stole my heart and my business!
Up first, Queen City Coffee has a beautifully crafted feed. Instead of the traditional one post at a time, they take it a step further and put a little more thought into their strategy. When landing on their profile, each post is essentially 3 posts long giving their feed a unique look than any other shop I looked at. Taking this extra step assured me that they don't mess around when it comes to their brand and their coffee was sure to reflect that too.
Black Eye Coffee is housed in an old speakeasy-turned-coffeehouse. Their Instagram feed followed a theme, with each post having the same dream-like vibe. The light and airy photos completely contrast the history of the less-than-legal activities that used to take place here. Knowing this almost made me feel like I was in on some inside joke with the company before I even stepped foot in the door! The slightly hazy photos reminded me of quiet and cloudy afternoons to yourself and told Black Eye Coffee was the perfect place to be to get away from the hustle and bustle of the city.
Blue Sparrow Coffee gave off a much livelier vibe than the other two. The bright blue accents of their shop and lifestyle photos came alive on my screen and invited me in for one of their beautifully crafted lattes. Their Instagram feed showed off their friendliness and painted the picture of good conversation with strangers over a good cup of coffee, one of life's simple pleasures.
Did we miss anyone? What are your top Denver coffee accounts on Instagram? Tag us at @denvercrowd with your favorites!