Report Example

Overview of Monthly Social Media Management Service

Posts

  • 5 posts per week
  • Facebook, Instagram, LinkedIn
  • Promoting food, drink and fun
  • Focus on promoting weekday & lunch options
  • Current focus: patio, spring/summer vibes, videos

Ads

  • 5 posts each week
  • Facebook, Instagram, LinkedIn
  • Focus on promoting weekday & lunch options
  • Current focus: patio

Management

  • Respond to comments and messages on Facebook, Instagram, LinkedIn
  • Respond to Google reviews and loop in On Par for anything out of the ordinary

Planning

  • Monthly stats & planning discussion
  • Social media post strategy
  • Social media ads strategy

What did we do last month?

Monthly Objectives

Focusing on

  • Content Interactions
  • Link Clicks
  • Page Visits

Post Themes

  • Food Forward 
  • Summer themed 
  • Engaging content
  • Patio posts
  • Unique aspects of On Par

Goals

  • To showcase the food transitioning to the new menu in July
  • Week day visits and deals
  • Getting more videos 

Top 3 Posts

Top 3 Ads

Message or Comment Response Examples

High Level Results

24,000 Facebook Visits

2,900 Content Interactions

17,700 Link Clicks

466,900 Reach

Next Month Goals

Here are our suggested themes and post ideas:

  • Next month is June - Patio foods, summertime activities & trends, light foods & salads
  • Videos
  • New food Menu sneak peek before it comes out in July
  • Unique things that make on par: no bartenders, self-pour wall for outside, able to pour tasters


Our suggested target goals:

  • Increasing web clicks
  • Maintaining our content interaction with locals
  • Increasing Facebook Followers

What's New in your Business?

  • What is new next month?
  • Did you take photos at the patio party?
  • How can we support this work?
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